Objectives

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  2. Objectives
  • Legal Remedy: Seek legal remedies for any general problems faced by members or the public, in the interest of justice.
  • Infrastructure Development: Work towards improving tourism infrastructure, including transportation, accommodation, and recreational facilities.
  • Community Engagement: Involve local communities in tourism development and empower them economically.
  • Environmental Sustainability: Ensure that tourism activities in Karnataka are environmentally responsible and sustainable.
  • Tourism Promotion Campaigns: Launch marketing campaigns targeting domestic and international tourists to highlight Karnataka’s unique attractions. KTS will undertake promotion in India and abroad through roadshows, seminars, workshops, participation in major travel fairs and exhibitions, familiarization (FAM) trips for stakeholders, study programs, publishing books, magazines, periodicals, travel guides, maps, brochures, and advertisements across print, television, online portals, SEO, and digital marketing.
  • Cultural Festivals & Marketing Events: Organize cultural festivals, roadshows, and exhibitions to showcase Karnataka’s diverse destinations and tourism products. Collaborate with government bodies for policy support, funding, and infrastructure development.
  • Study Tours & Media Engagement: Invite and organize study tours for foreign tour operators, travel agents, promotion agencies, Indian operators, travel writers, press, bloggers, opinion makers, and celebrities to disseminate information on Karnataka’s tourism potential.
  • Tourism Statistics: Collect and disseminate statistical information on tourism within India and abroad, including tourist arrivals, origins, spending habits, destinations visited, and duration of stay.
  • Representation: Act as the spokesperson of Karnataka’s tourism industry and represent issues to government authorities for redressal.
  • Skill Development: Conduct training for drivers, guides, porters, taxi/auto operators, and executives in the tourism and hospitality sector.
  • Public Awareness: Promote the activities of the Society among the public and the tourism trade.
  • Festivals & Events: Encourage and promote celebrations of national, cultural, and social festivals, including fashion shows, award functions, and other events conducive to tourism promotion.
  • Policy Collaboration: Work with the Department of Tourism, Government of Karnataka, and related departments (Transport, Railways, Forest, Heritage, Culture, Public Works, Police, etc.) to formulate policies, annual plans, budgets, and new initiatives.
  • Promotion of Tourism: Create awareness and promote Karnataka as an attractive and sustainable tourism destination, safeguarding the interests of all stakeholders.
  • Partnerships & Affiliations: Establish, promote, or collaborate with other bodies, associations, or companies with similar objectives.
  • Fundraising: Raise funds through government grants, donations, membership subscriptions, exhibitions, advertisements, souvenirs, benefit shows, sales of gift items, and networking meetings.
  • Property & Finance: Acquire, hold, and manage movable or immovable properties. Raise funds from banks or institutions as approved by the General Body. Invest surplus funds in deposits or securities as directed by the Managing Committee.
  • Donations: Donate funds for public causes of national or regional importance or for tourism promotion.
  • Governance: Frame and amend rules, regulations, and bye‑laws with member consent.
  • KITE (Karnataka International Tourism Expo): Conduct biannually to promote Karnataka Tourism.
  • General Clause: Undertake all activities incidental or conducive to achieving the above objectives.